BT is enhancing its online directories business with a £20m purchase of Ufindus http://www.ufindus.com/ , which had revenue of £14m last year, and which has more than 20,000 small business clients.
The traditional paper directory business results have suffered because of the growth of the internet, as consumers have increasingly turned to Google.
Yell, which publishes the Yellow Pages in the UK, has seen its stock price drop by more than 50 per cent in the past 12 months, but its internet businesses have grown by 45 per cent in the UK in the past year, and 68 per cent in the US.
BT sold Yell, for more than £2bn in 2001, for debt reduction reasons, but with the focus on online searches, the company is looking for growth in the local search market.
The web 2.0 model of free business listings as employed by www.uk-local-search.co.uk is where internet analysts believe the really substantial future growth will occur.
Monte Huebsch CEO Google AdWords Reseller
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